Social media archiving for government

The Pagefreezer alternative built
only for social media.

Brolly is the system of record for social communication, not one record type in a general-purpose archive. Capture starts day one, your history backfills straight from the source platforms, and the record stays continuous through the switch.

Runs in parallel with your current vendor while you validate — nothing is cancelled until your records officer signs off.

Brolly Archive — Live CaptureCapturing
14:07:30REPLY@ city-fairviewcaptured
14:07:01COMMENTfb fairview-parkscaptured
14:06:43POSTfb city-fairviewcaptured
14:06:26DELETIONfb city-fairviewpreserved
14:06:00COMMENTx fairviewgovcaptured
14:05:33EDITx fairviewgovpreserved

Trusted by government & public institutions

Montgomery County, Tennessee Chatham County, Georgia City of Sydney Queensland Government Victoria State Government
Why agencies re-evaluate

Most agencies don't shop for archiving software. Something changes.

A renewal notice. A quote that grew with every account you added. A records request that took three days longer than it should have. If you're reading this page, something changed.

The renewal conversation changed

If renewal pricing keeps climbing as channels and accounts are added, it may be time to compare alternatives. Adding an account shouldn't feel like a budget decision.

Social media is one channel of many

Pagefreezer archives websites, team chat, text messages and more. Some agencies want their social media records with a specialist whose entire product is social — not one record type in a broad portfolio.

Records questions deserve specialists

When social capture is one record type among many, specialist depth is harder to find. Edits, deletions and comment threads behave nothing like a web page snapshot.

The record just sits there

Archiving-only tools treat records as storage — something you pay for and hope never to open. Nothing is learned from any of it.

A request took too long

When a public records request lands, search and export speed is the whole product. Deadline pressure finds the cracks.

Migration

Switching archives shouldn't mean losing one.

The reason agencies stay with software they've outgrown is sitting in the archive: years of records they cannot risk. So we built migration on the same promise as the platform.

1Day one

Capture starts immediately

Brolly runs in parallel with your current vendor from day one. There is no gap in the record — not a day, not a post.

2Backfill

Your history rebuilds from the source

Brolly re-captures your available history directly from each platform, as far back as you like, so the archive doesn't start at zero.

3Export

Keep your complete export

Pull a full export from Pagefreezer before you cancel. It stays in your records system, producible for the era it covers.

4Cutover

Validate, then cut over

Run both side by side until your records officer signs off. Only then does the old contract end.

Record continuity during migration

Backfilled history
Current vendor
Brolly capture
onboardvalidatecut overongoing

Parallel capture overlaps the cutover. The record is continuous.

Nothing is lost. Not even in the move.

Talk to a migration specialist
US public records compliance

Built for the public record. All 50 states of it.

Government social media is a public record in every US state. Brolly captures it in context and in near-real time — then produces request-ready exports the moment FOIA or a state records request arrives.

Capture

Edits and deletions preserved, not just posts — comments, replies and reactions included.

Produce

Request-ready exports with full metadata and timestamps, in minutes.

Retain

Retention schedules by account or record class.

Defend

Authentic, contextual records that stand up in litigation and audit.

Exhibit — one post, captured versions preserved

Post Inspector✓ Request-ready PDF — full metadata included
3 versions Highlight edits
PostEditedMar 7, 2026 · 11:30am

From Monday March 10, paid parking hours in the Willowdale CBD will extend to 6pm8pm Monday–FridaySaturday. Two-hour free parking remains at the Station Street carpark.

PostEditedMar 7, 2026 · 9:45am
PostMar 7, 2026 · 9:15am
JM
"This intersection has needed a light for years. When is the council going to act?"
Deleted by author — preserved
record id BRL-7F2A-90D1full metadata retained
The platform

Your archive shouldn't just sit there.

Brolly treats the archive as a foundation, not a filing cabinet. The same record that satisfies a records request also powers everything else.

Built on the archive

Insights

Sentiment and emotion analysis across years of your own archive — not a 30-day window.

Explore Insights
Built on the archive

Protect

AI moderation on live channels — actions follow your policy, and every action is recorded in the archive.

Explore Protect
The foundation

Archive

The system of record. Posts, comments, edits and deletions, captured in context and preserved without volume caps.

Explore Archive

One record. Everything runs on it.

Social media is…One record type among manyThe entire product
The recordA web-style snapshot alongside websites, chat and SMSPosts, comments, edits and deletions, captured in context
VolumePricing grows with channels and accountsNo caps on your record
After captureStorageSentiment intelligence + AI moderation
The companySocial is one product line of manyThe entire company

Comparison verified June 2026 · sources on request

Proof

Active in the US. Proven with government worldwide.

Brolly is in production with US agencies today: county government in Tennessee, emergency services in Georgia, and at the federal level. That sits alongside police forces, state government departments and national institutions across Australia, New Zealand and Singapore.

Tennessee, US
County government
Georgia, US
Emergency services
South Australia
State police
New South Wales
State government
Singapore
National institution
Security & procurement

Procurement-ready.

Straight answers for IT and purchasing, before you ask.

ISO/IEC 27001:2022 certifiedNIST SP 800-53 alignedAES-256 at rest · TLS 1.2+ in transit99.95% uptime SLAMFA & role-based accessIndependent penetration testing

Every action on your data is logged and auditable. Certificates, pen-test reports and full detail in the Trust & Security Center.

Common questions

Straight answers.

Can Brolly import our existing Pagefreezer archive?
No — Brolly doesn't ingest third-party archives today, and your record stays whole without it. History backfills directly from each platform, and your complete Pagefreezer export remains retained in your records system, producible for the era it covers. Between the two, nothing is lost.
Will there be a gap in our record during the switch?
No. Brolly begins capturing in parallel before you cancel anything. The record is continuous from the day you start.
Which platforms does Brolly archive?
Facebook, Instagram, Threads, X, YouTube, LinkedIn and TikTok, with more in active development. Ask us about your specific channel mix during the demo.
Does Brolly archive websites, team chat or text messages?
No. Brolly archives social media only, and that focus is the point: edits, deletions, comment threads and reactions behave nothing like a web page snapshot, and they get a product built entirely around them. Agencies that need website or chat archiving typically pair a specialist for each record type.
How does Brolly pricing compare to Pagefreezer?
You'll get a transparent quote within one business day — with no usage caps on archived volume, so a busy month never costs you extra.
Is government social media really a public record?
Yes — in all 50 states. Posts, comments, edits and deletions on official accounts are subject to public records laws, which is why capture must be complete, not periodic.
Our contract renews in a few months. When should we talk?
About 90 days out. That's enough time to run Brolly in parallel, import your history, and validate everything before your renewal decision.

See your own records inside Brolly.

Connect a test account during your demo — we'll backfill its history live and show you capture, search and export on your own channels before you decide anything.

Pagefreezer® is a trademark of Pagefreezer Software Inc. Brolly is not affiliated with or endorsed by Pagefreezer Software Inc. Comparison information verified June 2026; details may change.