Official social media, kept the way the records law expects.

Often, yes. Content made or received on an official account in the course of business can be subject to your recordkeeping legislation, and that can include comments from the public, replies, and posts that were edited or deleted. Whether a specific item is a record, and for how long it must be kept, is a matter for your records policy and your retention and disposal authority. General information, not legal advice.

Councils and state agencies work under their state or territory recordkeeping Act. Commonwealth agencies work under the Archives Act 1983 and National Archives of Australia guidance. New Zealand public offices and local authorities work under the Public Records Act 2005. The legislation map on our state government page opens each jurisdiction’s guide — the Act, the access regime and the records authority that applies to you.

Brolly captures posts, comments, replies, reactions, edits and deletions from official accounts as they happen, with timestamps and metadata. When a request arrives, records staff search the archive by keyword, account and date range and export the results as PDF, CSV, HTML or JSON, so the response does not depend on screenshots or on the platform still holding the content.

Hiding or removing a comment does not by itself settle whether it is a record. Brolly keeps the captured content and records what changed and when, so moderation can happen quickly while the record of what was said, and what your team did about it, is retained. Protect is the add-on that applies moderation rules; Archive does the capture.

Yes. The Content Manager integration sends records from the archive into your EDRMS, so social media sits alongside the rest of your records under the same retention and disposal controls.