{"id":8249,"date":"2025-11-07T12:05:24","date_gmt":"2025-11-07T01:05:24","guid":{"rendered":"https:\/\/brolly.io\/au\/?p=8249"},"modified":"2025-11-20T12:11:18","modified_gmt":"2025-11-20T01:11:18","slug":"why-tiktok-matters-for-government-and-businesses","status":"publish","type":"post","link":"https:\/\/brolly.io\/au\/blog\/2025\/11\/07\/why-tiktok-matters-for-government-and-businesses\/","title":{"rendered":"Why TikTok\u00a0Matters\u00a0For\u00a0Government and\u00a0Businesses"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"

Despite device bans and political noise, TikTok remains one of the strongest platforms for speaking to under 35s in ANZ. The question isn\u2019t \u201cshould we use it\u201d, but how to use it responsibly and strategically. <\/p>\n","protected":false},"author":1,"featured_media":8250,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[2],"tags":[],"class_list":["post-8249","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"yoast_head":"\nWhy TikTok matters for government & business | Brolly<\/title>\n<meta name=\"description\" content=\"TikTok remains one of the strongest platforms for reaching under-35s in ANZ. 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